Tech Data Cloud Solutions Newsroom

The Stay Connected with Tech Data Series is designed to help our customers adapt to industry changes around virtual collaboration. Now, more than ever, the importance of staying connected with your team and your customers are important, so we hope you find the resources we provide in our series helpful. 

The world of cloud doesn’t need to be complex and overwhelming. As one of the world’s largest distributors, Tech Data has a wealth of knowledge and resources our cloud partners can leverage to bring their cloud business to market and empower customers to make the right decisions for their business.

That is why we recently launched our Cloud Accelerator Hub. Our Cloud Accelerator Hub centralizes our cloud marketing resources and partner enablement programs in one easy to find place for our partners. Each one of our partner enablement programs was designed to help our cloud partners grow their business, with the help of Tech Data. Whether you’re hosting a Microsoft 365 Lunch and Learn with prospects or expanding your AWS business to the public sector, we have the perfect program to support you as you grow your cloud business. Here are our six exclusive partner enablement programs we offer at Tech Data.

Microsoft Data Center Optimization. Tech Data’s Data Center Optimization (DCO) Program is for partners who want to expand their Microsoft Azure business through offering advanced workloads on Azure as well as through growing their existing Azure customer base. Tech Data DCO partners have access to a portfolio of sales, marketing and technical enablement resources to help with expanding their Azure practice. These virtual tools will help our partners find new customers

Microsoft Partner Marketing Funds. Our Partner Marketing Funds (PMF) Program is for our top Microsoft cloud partners and was designed to help drive demand to their Microsoft business. We offer up to $5,000 in Marketing Development Funds (MDF) to utilize on an upcoming marketing activity to promote Microsoft Azure, Microsoft 365 or Microsoft Dynamics 365. Marketing activities include telemarketing campaigns, end-user marketing events, and digital campaigns just to name a few.

Microsoft Partner Thru Marketing. Tech Data’s exclusive Microsoft Partner Thru Marketing Program was designed to enable Microsoft partners to improve their marketing strategy, increase lead generation, and acquire more Microsoft customers. In this program, partners have the opportunity to receive a marketing consultation, access to Marketing Development Funds, and a Customer Immersion Experience with one of our certified Cloud Specialists and a prospect of your choice.

AWS Consulting Partner Power-Ups. The AWS Consulting Partner Power-Up Program was created to help partners accelerate adoption services in the AWS cloud and grow AWS revenue through consultative pre-sales engagements with public sector customers. Pre-sales engagements include a variety of readiness assessments, workshops, and even pilots.

AWS Public Sector Accelerator. Focused specifically on end customers in the public sector, the AWS Public Sector Accelerator Program is highly tailored to accelerate our partners cloud profitability by assessing their current cloud capabilities and uncovering their path to cloud optimization by leveraging DLT’s value offerings. Partners in this program receive access to a comprehensive range of benefits and services including: marketing resources and support, cloud business strategy planning, access to a robust database of public sector prospects, and channel enablement and trainings.

Google Demand Generation. The Google Demand Generation Program is Tech Data’s exclusive program for partners looking to grow their G Suite business by leveraging Google G Suite’s practical deliverables and Tech Data’s results-driven marketing tactics. Marketing support for this program includes end-user pitch training, access to Google Partner Marketing Studio, and a variety of custom marketing campaigns.

If you want to schedule a partner consultation with one of our Cloud Specialists to learn more about these exclusive Tech Data partner enablement programs and how they can take your cloud business to the next level, visit our Cloud Accelerator Hub today. While you’re there, be sure to check out all of our free cloud Marketing Resources!

Tiffany McEachern is a Marketing Consultant at Tech Data who helps technology businesses develop and refine their marketing strategies to grow their business. Tiffany is passionate about all things marketing and has worked in the marketing departments of several Fortune 500 companies. In addition to her marketing experience, she holds an MBA from the University of Tampa and a BS in marketing and business management from Florida State University.